RBA, GRQC Welcome Disney Institute

Disney Institute is bringing its renowned professional development program, Disney's Approach to Leadership Excellence, to Rochester on Wednesday, Mar. 28. Sponsored by the Rochester Business Alliance and Greater Rochester Quality Council, the full-day event will allow area professionals to learn how a leader's behaviors are instrumental in conveying values, guiding strategy and inspiring passion and interest among employees. The Rochester Business Journal is media sponsor of the event.

"This is a great opportunity for business professionals to participate in a Disney Institute experience," said Jeff James, vice president for Disney Institute. "It's a day of Disney training that will offer dozens of easy-to-implement, proven ideas that can help transform an organization. The program is as appropriate for project managers and intact work teams as it is for leaders and senior executives."

Disney's Approach to Leadership Excellence gives participants the chance to explore proven Disney leadership philosophies that encourage values that produce results and are fundamental for organizations to grow and succeed.

"In an era where everyone is competing for business and market share, strong leadership is essential for any organization to thrive," James said. "This program is made for businesses in any industry looking to build passionate workforce dedicated to delivering products and services that exceed customer expectations."

The program is set for 7:30 a.m. to 4:30 p.m. at downtown's Radisson Hotel Rochester Riverside. Registration is $350 per person and includes all course materials, lunch and snacks. For more information and register log on to www.RochesterBusinessAlliance.com. Questions? Email Michele.Hefferon@RBAllliance.com.

About Disney Institute

Disney Institute is the global professional training arm of The Walt Disney Company. One of the most recognized names in professional development, Disney Institute travels the world offering engaging seminars, workshops and presentations, as well as fully customized programming. Immersive learning experiences are also offered at Disney destinations in the United States, Europe and Asia, enabling participants to go behind the scenes and see firsthand how business theory drives operational excellence. The Disney Institute client roster includes Fortune 500 companies as well as a wide range of small businesses, non-profits and government agencies. To learn more, please visit www.disneyinstitute.com, www.facebook.com/disneyinstitute, www.twitter.com/disneyinstitute, or call (321) 939-4600.